Social media is a hot topic right now and there’s plenty of services out there… but which ones should you be using? Or more to the point, are there any you can afford not to be? To help guide you through the ‘t’internets social minefield’, we’ve put together a masterplan (aka… list) that’ll make sure [...]

To many of us, the company blog seems to have taken a bit of a back seat in recent times in favour of the currently more ‘trendy’ forms of social media such as social networking or micro-blogging. True. The blog may lack the cosy familiarity of Facebook or the soundbite immediacy of Twitter, but it still remains an component of social media that can drive quality traffic to your website as well as the previously mentioned social media channels.

The world of search engine optimisation (SEO) is a place where change happens quickly and often with little or no warning. It seems like one day there’s a way of implementing a particular procedure – and woosh – the next day it’s considered ‘good practice’ to do it differently. Then there’s the huge arsenal of [...]

As if more evidence were needed that the web is becoming more sociable than searchable, the popularity of Facebook continues to march on relentlessly. So much so that it has leapfrogged Google on at least one occasion so far this year in terms of scoring more hits to its home page than Google. Back in [...]

Those who use Twitter on a regular basis cannot help but build up a band of followers as time goes by. That should come as no surprise – after all, that’s basically how Twitter works. By simply letting people know “What are you doing now?” (or more recently, “What’s happening”), your personal subscriber list will [...]

I’ve read this morning that AOL want to either sell Bebo or shut it down.  The probability is, that if they do find a buyer, then they are almost bound to make a loss against the $850 million they paid for it two years ago. I always thought of Bebo as a social networking site [...]

As the power and influence of the Internet continues to shape how we all do business, getting a top ranking for your website continues to be the ‘Holy Grail’ for many companies – large and small.

The Internet is still growing at a jaw-dropping pace. The number of published websites have increased massively in the last decade with conservative estimates now putting the figure well in excess of 200,000,000 (200m) sites. For a commercial organisation, this will almost certainly mean increased competition. So today, a web presence alone may not be [...]

Being an openly self-obsessed female in today’s generation, I recently booked myself into a boudoir photography photoshoot with www.fyeoportraits.com. I came away with a rosy glow but at a loss as to what I could possibly do with the naked/semi naked photos of myself? “I have to do something with them” I told myself, “I [...]

Be careful out there folks! What Twitter giveth, it can also taketh away. A recent story broke in the US where a PR executive was hired to give a presentation on social media to 150 employees at FedEx in Memphis, Tennessee. On arrival, it turns out that this guy was considerably underwhelmed with the city [...]