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Listen! Do you want to know a secret?

Listen! Do you want to know a secret?

We love sharing stuff over here at The Escape so we thought we’d let you into a little secret.

No. we haven’t recorded a cover of an old Beatles song, we’ve just had a bit of a play around with our company website. You know the sort of thing… to use ‘marketing-speak’ we’ve basically given it [...]

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Is the writing on The Times’ paywall?

Is the writing on The Times’ paywall?

Just a couple of months ago, The Times’ free-to-access website, timesonline.co.uk, attracted around 2.8 million unique users in the UK alone.
However, its owners, News International, launched two separate publications thetimes.co.uk and thesundaytimes.co.uk where registration would become mandatory and readers charged for exclusive access to the content.
The problem now is that, according to ComScore, the [...]

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Google’s homepage background. The vuvuzela of the browser?

Google’s homepage background. The vuvuzela of the browser?

When it comes to annoyance, surely nothing can rank with the incessant drone of the vuvuzelas that can be heard throughout the current World Cup tournament.
But wait, what’s that? And from one of the more surprising places too.
Google has managed to clutter up their impressively (not to mention legendary) minimalist interface with a collection of [...]

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Paper view. Is charging for news content the way forward?

Pressing times ahead for the traditional newspaper format.

There was a certain inevitability about the announcement that, from June, News International (NI) will start charging for access to The Times and Sunday Times newspapers.

But has this decision been made out of sheer commercial necessity and would you pay for your daily news?

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10 things you need to do for search success

Only by delivering a steady stream of good quality enquiries that convert browsers into customers can search engine marketing (SEM) campaigns be described as successful.

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Why going digital isn’t always so seamless

There is no escaping the clutches of digital media within today’s society. It’s both changed and shaped the way we interact on a daily basis.
Over the years we’ve seen products significantly change and adapt in order to compete in today’s consumer market. Companies such as Apple are pioneers in this field offering innovative product solutions [...]

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5 link building tips for busy people

As the power and influence of the Internet continues to shape how we all do business, getting a top ranking for your website continues to be the ‘Holy Grail’ for many companies - large and small.

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Put the kettle on and get set for a strong dose of Caffeine

Put the kettle on and get set for a strong dose of Caffeine

With many months already spent at the development stage, Google is set to release the latest and possibly one of its most influential updates to the world’s most popular search engine so far.
Code-name Caffeine, there is much speculation as to what impact this next-generation architecture will have on the online community, especially those who depend [...]

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The family of search. Who’s related to who?

The family of search. Who’s related to who?

Just like real ‘families’, search engines have relationships too.
At the very heart of the worldwide search community lies the principal search agents - Google and Yahoo! who between them provide the bulk of all primary on-line search.
Information they harvest is supplied to various on-line search portals in the form of either organic (natural) results, paid [...]

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It’s all about me

It’s all about me

Being an openly self-obsessed female in today’s generation, I recently booked myself into a boudoir photography photoshoot with www.fyeoportraits.com. I came away with a rosy glow but at a loss as to what I could possibly do with the naked/semi naked photos of myself? “I have to do something with them” I told myself, “I [...]

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