Welcome to the Escape Blog

Nice article over at E-Consultancy today about online retailers attitudes towards engagement and selling online. Based on a study by Paypal, the report covers how retailers need to offer more than just a great price tag.

Large and small e-tailers across the UK believe the future of online sales is no longer just about price and choice, as customers are now demanding the same, if not higher, levels of experience and service they would on the high street. Site speed, accessibility, after sales service and even the ability to exchange goods are all important factors as retailers look to maximise sales.