Creative opportunities will never die

So. You’ve picked the music, pre-selected your outfit for the occassion and asked everyone to be happy and to ‘celebrate’ your death. Then you turn up in a mahogony box with brass fittings… so last year darling!!!
Image of a tram coffin

This article on the BBC website just goes go prove that there is a place for design even where you least expect it. I find this refreshing for 2 reasons. Firstly it provides an opportunity for humour to be introduced into what is always regarded as a sombre occasion. As much as many request it in their dying wishes, when did you last go to a funeral where everyone ‘did’ have a good laugh?

Secondly, I love the fact that we have created ourselves yet another medium for design. As an agency, this might not necessarily be a service we would usually offer but it proves yet again that there is a demand for creativity and people place a value on it. It also proves yet again that design is about telling a good story. I love the idea of designing a coffin showing someone holding a piece of paper saying ‘For christ sakes let me out… I’m not dead’. That lasting story/memory of ‘Fred Bloggs’ in the box is that he had a sense of humour, and that was delivered by design.

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