Pay per click for business to business
Nice White Paper here - Five Rules for PPC in B2B - from Velocity.
I like the idea of refocusing on what you are looking to get from pay per click, when someone actuall clicks-through, including what you focus you adverts on. After all, would someone buy from your B2B straight from a traditional print ad?

Comment by ilesh vyas April 9, 2008 @ 5:43 am
i think you are right from your view but i want to tell you that it may be like PPC is a Online advertise With the Help of Which We can express what we are trying to sell in the market don’t you think so ..?