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Nip over to Wiep.net for some free advice on building links based on the opinions of 17 well respected, international SEO and Link Building professionals on nearly 40 factors that possibly influence the value of a link.

The Link building article also has a downloadable PDF version.

On top of this advice, think about the fact that I have just linked to this article, and the reasons why. Quality content creates links. It no doubt creates variations of link anchor text as well.