Welcome to the Escape Blog

I recently worked on a project that I am quite proud of:

A Google Adword (pay per click)  campaign whereby I managed to reduce the traffic from 4137 click throughs to 831.

Oh yes, and I managed to cut the costs to create an annual saving for the client of £18,250.

All that and we managed to keep the level of enquiries on the same level.

As Nichegeek points out, sometimes the value is in the savings.