How to answer a clients difficult response
My friend Simon Oxley pointed me to the Ideas On Ideas blog - which I bookmarked straight away. Mainly to a great article about diffusing a client’s response to your creative work.
I’ve heard pretty much all of the answers in the past and now I should be able to answer in a more structured way, rather than huffing my annoyance after a hard work of creative thinking on a pitch.
Perhaps I take it too personally? It wouldn’t be the same if I didn’t!

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