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	<title>Comments on: You Said You&#8217;d Write</title>
	<link>http://blog.the-escape.co.uk/2007/06/21/regular-permission-based-email-marketing/</link>
	<description>UK Design and Web Agency</description>
	<pubDate>Thu, 28 Aug 2008 06:40:45 +0000</pubDate>
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		<title>By: Mathew Patterson</title>
		<link>http://blog.the-escape.co.uk/2007/06/21/regular-permission-based-email-marketing/#comment-313</link>
		<author>Mathew Patterson</author>
		<pubDate>Fri, 22 Jun 2007 04:01:21 +0000</pubDate>
		<guid>http://blog.the-escape.co.uk/2007/06/21/regular-permission-based-email-marketing/#comment-313</guid>
					<description>Thanks for the link Craig,

I think you make a great point - I've seen (and even been responsible for) this myself. In my experience, people hold back and hold back, waiting for exactly the right moment and the perfect content for that issue #1, and never get there.

Better to just commit to doing it, get started, and improve things over time. You may find you change direction, but you won't work that out without taking action.</description>
		<content:encoded><![CDATA[<p>Thanks for the link Craig,</p>
<p>I think you make a great point - I&#8217;ve seen (and even been responsible for) this myself. In my experience, people hold back and hold back, waiting for exactly the right moment and the perfect content for that issue #1, and never get there.</p>
<p>Better to just commit to doing it, get started, and improve things over time. You may find you change direction, but you won&#8217;t work that out without taking action.</p>
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