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Spam Ruling

A man has won a spam case in the UK reports Out-law.com (via. E-Consultancy).

Gordon Dick won a damages award of £750 plus expenses
against Transcom Internet Services after suing the ISP for sending
him a single email.

He took action under the Privacy and Electronic Communications
Regulations 2003, which allow private individuals to sue if they have
received damages as a result of a failure to comply with anti-spam
regulations.

He is also an electronic marketer and
non-executive Nominet director, so he knows his onions. He is only the second individual in
the UK to win in such a course of action, although it never actually went to trial.

He has launched his own website with anti-spam advice - Scotch Spam!

Another story on the out-law website from January quotes a study of the UK’s largest companies that found 31% of them
breaking anti-spam laws by sending marketing emails without either
prior consent or an existing customer relationship.

Posted in: E-Mail Marketing

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