If you are going to have a demo go wrong for a feature of your much anticipated new Vista Software, might as well do it in front of the whole world.
Luckily, as pointed out by petercooper.co.uk, their great business rival, Google, has the video.
From Interbrand and Businessweek.
The times they are a’ changing!
BTW, I think The Escape were just outside at 101 
Figures from IMRG show that British shoppers spent £13.5 billion online during the first half of 2006 - 40% more than they did during the same period last year.
Reference: Retail Bulletin
If you are looking for Online Shop Fitters, you may be interested in this case study for an e-commerce project we have just undertaken.
Try the Logo Pond - View and Review Designers Logos from all over the world.
If on the other hand you are just looking for someone to do it for you - try this designers page.
Sometimes Customers can be a real pain - or is it our lack of flexibility in treating each customer as an individual.
From The Church of The Customer:
A customer of a plumbing company in Florida is angry about the company’s
tactics. He complains, but says the company threatened to file a lien
on his property if he didn’t pay for the service. He files a complaint
with the BBB and starts using Craigslist and his blog to warn others about the company.
According to this report from the BBC this morning it could be as much as 95%.
Yes, you did read that right - 95%:
More than 95% of e-mail is junk, be it spam, error messages or viruses, report mail monitoring firms.
Analysis of the contents of millions of e-mails has revealed that less than 4% is legitimate traffic.
Marketing (still) to so many is a bit of the unknown. It has (especially in the UK) been shrouded in mystery to protect those in the know. The problem is that those in the know, don’t necessarily know anymore, you know.
Marketing techniques have changed, making it much more accessible for all small business owners to think smart and market themselves with very little money, as long as the core foundations are right. Seth Godin gives us two very good points to get us started with:
Most marketing problems aren’t intractable. They are solved with
persistence, consistency and attention to detail. When marketing
doesn’t work, it’s usually because the product is lousy. But the second
reason is that the organization picks too big a marketplace in
comparison to the resources they have available.
Yes, if you have something worth selling, and you sell it the right people, at the right time, in the right way you will have success, but… don’t let that be the end of it. The more you know, the easier it is and the more you can target your market.
As little as two years ago I went to an IOD seminar where someone mentioned marketing as fluffy. The suggestion was that it was a waste of time and should be left to the arty farty types. It may be fluffy my friend but it has a serious bite if fed correctly.
When you understand that anyone can market themselves, and that the BS is simply that, you can start to realise that the internet is full of resources (this white paper being one of them). You could start with Seth’s Blog. You then may realise that you get nothing back if you put nothing in, and you only learn what works and what doesn’t work [for you] by trying it.
Most of all, it can be fun and when you look at it like that, what’s stopping you?
Can you imagine sitting in the meeting for Microsoft’s new Browser Internet Explorer 7, commonly known as IE.
So Bud, did you get a domain name sorted to cover our asses?
No Bret, I thought you sorted it.
Surely one of us in this room bought the domain ie7.com?
Well, someone did!
The times they are a changing and The Evolution of Creativity is Underway. Which Side Are You On?
Elequent post from Logic+Emotion about the merging of skills.
Of course, it has to have a fancy name, such is the way, but some real food for thought here.
The time is here now on this one and in the words of the six million dollar man (or his creators should I say): "We have the technology".
The size of the UK market for Email Marketing Platforms and Services will grow to £178 million by the end of 2006, a 20% rise from £148 million in 2005, according to research published in E-consultancy’s 2006 Email Marketing Platforms Buyer’s Guide.
From Retail Bulletin
E-consultancy analyst Linus Gregoriadis said:
Email service providers
are reaping the benefits because more organisations understand the
financial and brand-building benefits of doing email properly.
“‘Right
person, right message, right time’ has long been the email marketers’
mantra without happening very often but it is now actually more of a
reality because of growing expertise and improving technology.”
Escape White Paper: E-Mail Marketing