Welcome to the Escape Blog

SEO (Search Engine Optimisation) is becoming more and more important on our web sites. It also needs to be for our Blogs argues Teen Web Masters.

Of course, they’re right. Every time we write something for the web, we need to think about important keywords and optimisation, as well as linking in the right place.

A Blog is the perfect tool to help drive traffic, as it changes so regularly (another bonus) so it makes sense that we should optimise them as much as we can.

Our Top Blog Tips

1. Think Carefully about the Title of Your Post (keywords).
2. The first paragraph is the most important part of your post. Ensure it draws people in, and add a slight peppering of keywords. You also need to think that the first few words will be what people see in their news readers - do they want to click on it based on what you’ve written? You can always try using the excerpt feature if you are using Typepad.
3. Keep your Blog posts short. If it is a long article, use paragraphs in bite size chunks and add sub-headers to break up the text.
4. Highlight the important bits as bullets.
5. Make sure you have links on the relevant bits (don’t just use ‘click here’, be more descriptive, eg. - find out how you can create a better blog).
6. Always reference!

Of course, probably the most important bit has having something to say in the first place.