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The UK’s top 10 favourite online brand, according to a survey reported by the BBC today, in descending
order are:

1. Google
2. bbc.co.uk
3. eBay
4. Streetmap
5. Friends Reunited
6. Nectar
7. Tiscali
8. Times Online
9. Topshop
10. Yell.com

I would have to ask who the 1,410 consumers YouGov spoke to were. Google I get, Topshop? Just goes to show - there’s a  lot of different eyes to please and they don’t all see like ours.