Welcome to the Escape Blog

How much of your web site budget goes on actually making it work better?

Forget about the design and the content; so many people overlook the very basic principle of how it works and, more importantly, how people use it.

"Following a usability redesign, websites increase desired metrics by 135% on average"

Jakob Neilson’s article from January 2003 should make us all think more about how it works.

We can test and advise you on your current or pending web projects to help maximise your return on investment.