Monthly Archives: November 2005

Does your Company Belong in the Blogosphere? is the question that Katherine Heires asks on the Harvard Business School website. Heires identifies that an effective corporate blog can : Influence the public "conversation" about your company Enhance brand visibility and credibility Achieve customer intimacy When we speak about enhancment of customer loyalty, honesty and authenticity [...]

Craig’s Seminar on Effective Web Marketing on Tuesday was well received with some excellent overall content in the day. If you were a delegate and looking for the seminar details, you can find them here. Please note that the FREE book offer is only available to delegates who were registered. If you want to learn [...]

The latest changes to the Google Ranking System have well and truly kicked in.  webpronews.com have a great article on this by expert, Ken Webster. If you’ve wondered why your site disappeared on Google recently, this article may hold some answers. When it comes to SEO (Search Engine Optimisation) it is very much a game [...]

Make a note in your diaries for the following: Contract Sorted Standard Mail 25th November 2005 – Africa, Asia, Australia, Caribbean, Far East, New Zealand, South and Central America 2nd November 2005 – Canada, Middle East and USA Airmail and Contract Sorted Priority Mail 9th December 2005 – Africa, Asia, Australia, Caribbean, Far East (NOT [...]

Permission-based e-marketing is one of the best ways to communicate with your customers. As long as you have something worthwhile to tell them and, more importantly, they have asked to receive it. "Tesco is blitzing the nation with 16-20 million e-mails per month" -  source BBC but are they getting it right? One of the [...]

These are real internet domain names which perhaps might have required a second thought!: "Who Represents", a  database for agencies to the rich and famous: http://www.whorepresents.com "Experts Exchange", a knowledge base where programmers can exchange advice and views: http://www.expertsexchange.com Looking  for a pen? Look no further than "Pen Island": http://www.penisland.net Need a therapist? Try: http://www.therapistfinder.com [...]

Legal aspects aside (in the shape of the Disability Discrimination Act (DDA)), the answer is a resounding yes. Andy Hagan from ‘A List Apart’ explains why… At The Escape, we only build accessible web sites – not only do they make you legal, but your search engine rankings suddenly start soaring. Want to know how [...]

Using a Mac, and not having had a significant update for Explorer for about 4 years, I have been forced to use other browsers. However, it would seem that many people are feeling a little disgruntled with the lack of Microsoft activity over the past few years with the migration of many internet users moving [...]

Craig Killick will be delivering a seminar on ‘Effective Web Design and E-mail Marketing’ at the Madejski Stadium on 22 November 2005. The E-Marketing Forum, run by McLean Events Europe, is a full day programme costing just £95+VAT and also covers Permission Marketing, Driving Relevant Traffic To Your Web Site, and practical advice on utilising [...]